Shandaken: 14x48 is an ongoing opportunity for emerging and mid-career artists to exhibit an artwork on a billboard in New York City. This program debuts new work through a request for proposals (RFP) open to all artists with the exception of current students.
This season's RFP is open May 17 through June 30, 2022, 11:59pm EST. If selected, artists will work with Shandaken to produce the image that will be posted to a billboard within the five boroughs. Broadening Shandaken's focus on studio-based experimentation, this program encourages respondents to grapple with the challenges of presenting artwork in the public realm, and at an enormous scale. Billboards are seen by 150,000 to 900,000 people each week, and are posted for at least three weeks. A new cycle of requests for proposals is available annually.
This program grew out of the pioneering work of the ad hoc organization 14x48, led by Sharon Madanes and Ben Beinecke. From 2012 to 2020, Madanes and Beinecke worked with artists to create over 20 billboards in the New York City area. Shandaken Projects was pleased to partner with them on their last two commissions, by Marisa Williamson (Shandaken: Storm King '15) and Johanna Breiding (Shandaken: Storm King '18), and thereafter accept the mantle of responsibility for presenting this important artist opportunity. The program's title is derived from the standard size of commercial billboards, 14 by 48 feet.
This season's billboards will be posted fall 2022 through spring 2023. Respondents are encouraged to think expansively about mass media's creative potential, and proposals should be brief but fully envisioned. Selected artists will receive a $500 honorarium and production budget, and should expect to work with Shandaken as on a commissioned artwork.
This program is supported by The Andy Warhol Foundation for the Visual Arts.
Background image: Billboard by Marisa Williamson, 2020, 11th Avenue and 46th Street. Commission by 14x48, billboard by Lamar Outdoor.